The Cover Letter Formula

The Cover Letter Formula

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SUGGESTED LENGTH

Less than one side of a page. Exceptions to this suggestion arise if you are responding to several selection criteria.

TO BEGIN...

Your address (& phone number?)

The date line.

Inside Address - Employers name, job title, organisation and address.

THE SALUTATION

Find out the name of the appropriate person.

Or

Use the poor alternative - Dear Sir/Madam.

THE OPENING

Mention the position being sought. Don’t keep them guessing as to why you are writing. In your opening paragraph:-

• Include a reference to the job title &/or reference number.
• Sound positive and enthusiastic from the outset.
• Make the most of the opportunity to make a first impression.
• Perhaps state how you found out about the position.

 BODY OF LETTER

The body of your letter must answer the question-

Why should an employer select you?

Your answer should include

• What contributions you can make to the organisation/job?
• How will you add to their success?
• What is your unique selling position?

You need to match yourself to the company &/or job

...so

1. Analyse the job requirements.

2. Include at least one of the following that is relevant to the jobs selection requirements:-

• State your education levels and qualifications
• Illustrate an example of your transferable skills and competencies
• Explain your relevant technical knowledge of the jobs duties
• Describe personal traits e.g. communication skills, leadership skills
• Elaborate on a relevant point from your resume e.g. work experience
• State your reason for applying/interest in the position/job
• Display your specific knowledge of the company
• State your career objective/s

THE CLOSE

• Explain the action you require - that is, an opportunity to discuss your application in more detail (don't be wishy-washy).
• State when you are available for an interview and the best way to contact you.
• Refer to your resume and any other attachments you are including.
• If a cold contact letter - tell the employer when you will phone to follow up the letter.
• Thank the employer for their time and consideration.

THE END

• Write;

• Sign the letter.
• Type your name.

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