学做 Presentation 1

学做 Presentation （1）

Daphne所属的公司，为 EarthSound 拟定了一份打入台湾市场的行销企划。待众人坐定之后，Daphne带着从容和悦的神情，起身上台开始了这场presentation。 Good afternoon and thank you for coming today. My name is Daphne Fu, and I'm the Project Manager in Taipei for Jackson&Wang. I'm here today to present our firm's marketing plan, which is designed to introduce EarthSound's products to the wealthy Taiwan market. Our research shows that there are big profits waiting in Taiwan, so we're excited at the opportunities we see for EarthSound. I hope that some of our excitement will rub off on all of you. 下午好，感谢各位今天的莅临，我是Daphne傅，Jackson&Wang公司台北地区的项目经理。今天在这里向各位说明本公司的行销企划，是针对贵公司将产品打入富裕的台湾市场所拟定的。根据我们的调查，台湾市场潜藏着丰厚的利润，对于"天籁"所面对的机会，我们感到十分兴奋，希望能把这种感觉传达给在座的各位。 I'll start with a few facts and figures about the health and beauty products market in Taiwan. Next, I'll go over the standard types of advertising that have been successful for these products in Taiwan. Finally, I'll analyze current opportunities and give a few recommendations. A booklet of the marketing plan will be handed out after the presentation, and it will give you all the details. 我首先会报告一些实际情况与数据，有关台湾健康美容用品的市场；然后，再说明典型的成功广告案例，有关此类产品打入台湾市场的情形。最后，我会分析目前的机会并提出几点建议。简报之后，我将发给各位一本关于这份行销计划的报告书，里面写得非常详细。 Because we all have tight schedules, I'd like to introduce the first point, the current state of Taiwan's health and beauty market... 我知道大家都很忙，我想马上就开始介绍今天的第一项主题：台湾健康美容用品的市场现况……Notes: 1. rub off on 沾到；感染Rub 原是“磨擦”的意思，而 rub off 则指“擦掉”；rub off on是美式用法，它的意思是“把（某物）擦掉，再把它抹于另一件物品上”，引申有“将个人想法、行为影响了他人或把情绪感染给别人”的喻意。值得注意的是，这个词组是以物为主语，而不是人，请参考本文和下例。 Since you're new to the team, I hope some of my confidence will rub off on you.你是这个团队的新成员，希望我的信心能感染你。2. go over 浏览；仔细检查这个词组有两层意思：一是指把某个文件看过一下或事情讨论一遍，只要得到一个基本概念就好；另一个意思则是精密地审查。Let's go over some ways to make our office more efficient.让我们很快地讨论几个使办公室更有效率的办法。句型总结●　 说明简报目的 1. I'm here today to present our firm's marketing plan. 2. My purpose tod

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